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It is understood that the Information supplied to the Publisher by User may be shared with the Publisher advertisers and suppliers whose products appear in the Site. This includes, but is not limited to, the transmission of Requests for Quotes, Requests for Catalogs, Requests for Samples and Client Proposals. However, under no circumstances will the Publisher share information, pertaining to Users' customers, with its advertisers and other suppliers whose products appear in the Site, as the Publisher recognizes that the identity of users' customers and prospects who receive Client Proposals is highly confidential and proprietary. As a user of the Site, you agree that you are a qualified distributor/reseller of promotional products and that you have not misrepresented yourself in any way on your registration profile in order to gain access to the Site. In the event a user misrepresents himself/herself in order to gain access to this site, the user shall be subject to a penalty of $10,000 per occurrence. 9. Ownership The parties acknowledge that the Site is licensed, not sold, to User. As between the Publisher and User, the Publisher owns and shall own all right, title, and interest in and to all Information, as well as the intellectual property embodied therein and related thereto. Without limiting the foregoing, to the extent that User is deemed to be the owner of any right, title, or interest in or to any or all of the Information, User hereby grants to the Publisher a worldwide, royalty-free, fully paid up, irrevocable, perpetual license to exercise any right whatsoever with such information, including the right to sublicense any such right. 10. 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